Our Story

Rooted in Love, Inspired by Divine Creation, Crafted with Knowledge

Elemar True Beauty was born from a mother's unwavering love and a deep desire to provide the purest care for her children. Like any parent, I wanted only the best for my kids, especially when it came to their delicate skin. But as I delved into the world of skincare, I was shocked by the prevalence of harsh chemicals and synthetic ingredients used by mainstream companies. I couldn't bear the thought of exposing my children to these potentially harmful substances.

 Driven by a mother's instinct and a passion for natural living, I embarked on a journey to create skincare that was both effective and truly wholesome. I knew simple intention wasn't enough, so I dedicated myself to learning the science behind natural formulation. Through rigorous courses, I gained the knowledge and skills necessary to craft safe, effective, and truly nourishing products. I turned to the earth's abundant botanical resources, recognizing them as gifts from God's creation. Using time-honored techniques, combined with my newly acquired expertise, I began crafting gentle, nourishing formulas for my family.

The results were remarkable. My children's skin thrived, and soon, other family members began requesting these handcrafted creations. The overwhelming positive feedback and the joy of sharing these God-given treasures inspired me to extend my reach. And so, Elemar True Beauty was born. The name "Elemar" holds a special meaning, derived from the phonetic sound of my own initials, Lorina Marie Romano (LMR). It's a personal touch, a reflection of the heart and dedication I pour into every product.

Within two years, as Elemar True Beauty flourished, I recognized the immense value of bringing my daughter, Alisha with her background in pharmacy and expertise in creating creams and lotions, into the business. She shared my vision and passion for natural skincare, and together, we became partners, strengthening the foundation of Elemar True Beauty with our combined knowledge and dedication.

At the heart of Elemar True Beauty lies a deep faith and a commitment to using only what is pure and healthy. We believe in harnessing the natural healing properties of botanicals, grounded in sound formulation principles, to create skincare that nurtures both the body and the spirit. Every ingredient is carefully selected, reflecting our dedication to transparency, integrity, and the knowledge gained through our studies, all in recognition of God's provision. We are passionate about empowering you to embrace your natural beauty, knowing that you are using products that are as good for you as they are a reflection of God's beautiful creation.

Elemar True Beauty is more than just skincare; it's a testament to the power of a mother's love, the glory of God's handiwork, the unwavering belief in His goodness, the pursuit of knowledge, and the strength of family. We invite you to experience the difference and discover your true, radiant beauty, acknowledging the ultimate source of all goodness.